Rose-Hip Vital Equine launched onto the Australian market At Sydney Equitana 2013. The opportunity to introduce our exciting new product to people from all angles of the equine world was second to none. Relationships were forged that have continued to grow from strength to strength, and have resulted in an ongoing flow of positive feedback, referrals and introductions.
To say the journey since then has been an exciting one is an understatement. As the brand grew we were able to pass on manufacturing cost reductions to the consumer which helped make Rose-Hip Vital Equine a viable alternative to many more riders.
Three years on and Equitana 2016 was a raging success for Rose-Hip Vital Equine. Yes we had a great show special which was received really well, but more importantly the Rose-Hip Vital Equine stand was filled with a positive energetic vibe which drew people in to share their stories and find out what the fuss was all about. The overwhelmingly positive feedback received from excited and grateful riders was incredibly rewarding. Confirmation we are on the right track. Add to that numerous key introductions, and the future of this still young and growing brand is looking very bright.
Special thanks to Dr Suzanne Polak from Canberra Equine Hospital who gave up her valuable time to be on the stand. This added level of credibility was welcomed by visitors. Suzannes warm and friendly nature meant she was happy to talk to anyone about her own and her clients experience with Rose-Hip Vital. To have a highly respected veterinarian on our stand was an achievement well worth noting.
Sponsored riders visiting and spending time on the stand were plentiful. Kate Taylor-Wheat, Roger Fitzhardinge, Shanon Mckimmie, John Twomey, Bronwyn Shortt and Jess Howell to name a few. Louise Curran and Sharon Symonds were recruited as temporary Rose-Hip Vital staff members and they took on the task with great enthusiasm. It was very exciting to watch them at work and see first hand just how influential they both are. Seeing the Rose-Hip Vital logos on Shanon Mckimmie and Kate Taylor-Wheats saddlecloths during Patrick Kittels masterclass was an honour and another measure of just how far this brand has come. Its this team of riders and all round good people that have helped to shape the Rose-Hip Vital Equine brand. That and of course a product that really works.
We can't wait to watch the next chapter unfold, thank you for being part of this exciting journey.